Capital
2007 – 2012
Valued $500M+ in commercial assets as one of the youngest Certified General Appraisers in Alabama history, then turned a division with three straight years of losses into a 140% net-income gain as a Director of Finance.
Phillip Hasha · Founder & OperatorSoftware · Real estate · Hospitality
An entrepreneur since 2007: a commercial real-estate firm, an award-winning live-music venue, and now PaperPlay and Tonightly, software for local live music that I design and build myself. I've owned a $10M+ P&L and led a team of 150+. Every claim on this page is dated and tied to a source you can check.
Building PaperPlay full-time · Huntsville, AL · open to advisory & operating roles · Updated November 2026
Or copy the address: phillip@paperplay.live
2007 – 2012
Valued $500M+ in commercial assets as one of the youngest Certified General Appraisers in Alabama history, then turned a division with three straight years of losses into a 140% net-income gain as a Director of Finance.
2012 – 2023
Co-founded and ran an integrated real-estate firm — design to construction, in-house — then developed, owned, and operated WorkPlay, an award-winning live-music venue in Honolulu.
2024 – today
Now building the operating software for the same rooms I used to run: PaperPlay, live in production — bookings, split payments, payouts, and tax records for local live music.
Most founders can either sell the vision or build the machine underneath it. I've done both, at real scale — and now I write the software too.
01Career ledger
Reverse-chronological, sources attached. The résumé carries the same dates.
2024 → Present
Huntsville, AL · Remote
Founder & Operator
Live-music SaaS — marketplace, booking, split payments, payouts, and tax records. Designed, built, and operated hands-on; live in production.
First product commit July 2024.
2018 → 2023
Honolulu, HI (Kakaʻako)
Developer / Owner
Dual-concept venue: craft coffee and quiet work by day, craft cocktails and live music nightly. $10M+ scale, 150+ staff.
LLC registered June 2018; venue closed September 2023.
Oct 2012 → 2023
Honolulu, HI
Co-founder, Principal & CEO
Integrated commercial real-estate firm — brokerage, appraisal, design, construction, and property management. 13 direct reports across 7 divisions; $2M+ annual revenues.
Jan → Oct 2012
Honolulu, HI
Director of Finance
Second in authority to the CEO; led 30+ direct reports in a 100-employee organization.
Dec 2007 → Dec 2011
Birmingham, AL
Certified General Appraiser · Commercial Agent
The analytical foundation: commercial valuation and brokerage, concurrently.
Auburn University — B.S. Business Administration, Finance (2007) · Executive Master of Real Estate Development
02Selected work
Not a pitch deck — three ventures, each with dates, sources, and a way to check the claim.
Live product · SaaS
The operating system for local live music — from finding the right artist to paying the full team, with a clean record of what happened.


Operating case · 2018–2023
An award-winning Honolulu venue: craft coffee and quiet work by day, craft cocktails and live music nightly — developed, owned, and operated end to end.
NAIOP Kukulu Hale Award · 2019
Product deep-dive · inside PaperPlay
A structured way for bandleaders to fill a lineup without living in a group text — or exposing private calendar data.
Availability in. Private calendar data stays out.
03Right now
PaperPlay is my full-time focus: the operating system for local live music. Venues and artists use it to find each other, book the night, split the pay, and keep a clean tax record — the work I used to do by hand, every night, as the owner of a venue. In October 2026 we launched Tonightly, the fan-facing side: a no-login app for finding live music near you tonight, starting in Huntsville.
I've sat in most of the seats a company has: appraiser, finance lead, co-founder, developer, owner-operator. Today I also build the software myself. That mix — an owner's judgment with a builder's speed — is the edge PaperPlay runs on.
Alongside PaperPlay, I take on a small number of advisory, board, and operating engagements where that same mix is the difference. If that's what you need, let's talk.
Twice nominated by the Governor of Hawaiʻi to the Hawaiʻi Community Development Authority — 2017 and 2022. The state checked the record too. public record ↗ (opens source in new tab)
04Operating system
The same cadence ran a 150-person hospitality business and runs a one-person software company today — only the scoreboard changes.
Does it need to exist? The fastest improvement is sometimes to stop doing it.
Can a system do it reliably? Use software and AI to remove repetitive work.
Does it need a human — but not me? Put ownership where it's best equipped.
Does it require my judgment? Spend leadership time only where it compounds.
My operating style is shaped by years of practical use of Traction/EOS principles. EOS®, Traction®, and related marks belong to their respective owners; no certification or affiliation is implied.
05External validation
Dated, issued by someone else, and linked to the source.
Building PaperPlay full-time · Huntsville, AL · open to advisory & operating roles · Updated November 2026
PaperPlay, partnerships, advisory work, or press — the reply comes from me, not a form. · phillip@paperplay.live